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11.11 & New Year

Task

Create a bright series of photos for the Uzum Market advertising campaign dedicated to 11.11 promotions and New Year's discounts. The main goal is to convey a festive atmosphere, emphasize the benefits of shopping and the variety of products. Content must be adapted for digital campaigns, including social networks, landing pages, and banner ads.

Solution

The shooting was done in the Uzum Market corporate style, using bright colors, emotions and festive elements. The frames emphasize the atmosphere of promotions and demonstrate the joy of shopping, creating visually memorable materials. The final photos are adapted for all digital channels and effectively motivate the audience to participate in the sale.
Производственная
Kseniya Leontyeva   Producer
Художественная
Sitora Jumayeva   Props Master
Креативная
Vitaliy Mun   Photographer
Viktoriya Sharafutdinova   Art Director
Madina   Retoucher
Sofia   Retoucher
style
Asya Osipyants   Project regions / Makeup artist
Сервис
Maksim Kan   Service
Бэкстейдж
Emil Bashirov   Backstage Photo & Video
Дополнительно
Shahzoda   Celebrities
Uzum market   Client
Anastasia Petrogradskaya   Client
Timur Vaade   Client
Davron Mukimov   Manager
Alisher Uzakov   Celebrities